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Incident summary from the AI Incident Database, used under CC BY-SA 4.0.
Home/AI Incident Database/Target Suggested Maternity-Related Advertisements to a Teenage Girl's Home, Allegedly Correctly Predicting Her Pregnancy via Algorithm
Target Suggested Maternity-Related Advertisements to a Teenage Girl's Home, Allegedly Correctly Predicting Her Pregnancy via Algorithm
Target recommended maternity-related items to a family in Atlanta via ads, allegedly predicting their teenage daughter’s pregnancy before her father did, although critics have called into question the predictability of the algorithm and the authenticity of its claims.
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